Badges
Certifications
Work Experience
Senior Business Analyst
Docon Technologies•  October 2021 - Present
Primary liaison for all data-related support for Business and Product stakeholders, helping them improve customer experience and support. Data Warehouse: Envisioned and enriched internal data corpus with 130K medical professionals of different specializations to reduce efforts for the Sales team. Recommendation System: Researched and segregated existing medical professionals based on their behavior with the brand to identify affine leads for the sales team.
Senior Business Analyst
RedCarpetUp•  May 2020 - October 2021
Product Design: Worked with co-founders to design acquisition and onboarding strategies for SME customers. Portfolio Management: Managing the entire customer base and devising new products and strategies to improve retention rates. Predictive Analytics and Data Modelling: Collaborated with the data-science team to build predictive models on behavior, income, risk, and utilization to understand the changes in customer behavior post-COVID. Loan Restructure: Worked with the development team in restructuring loans of more than 10000 customers and validated the EMI plan for each loan. Customer Engagement: Implemented strategies to keep the customer engaged with the platform during COVID.
Data and Business Analyst
RedCarpetUp•  June 2018 - April 2020
Collection Management: Devised campaigns, agent assignments, and customer approach strategies for improving the repayment cycle of a customer and reducing the NPA. Behavior Modelling: Built models to analyze customer behavior on risk, spending, repayments, and increase or decrease their credit limit based on the scoring. KYC Modification: Devised policies to improve the approval rate of customers by 30% and reduce the KYC verification time by automating some of the policy components.
Data Analyst
RedCarpetUp•  January 2018 - May 2018
Developed reports to analyze the growth and risk in the portfolio using Seaborn, and Apache Airflow. Devised strategies to provide higher amounts of loans to new customers based on their geographical and educational attributes. Using Google OCR extracted the information of students from their Student IDs to reject all the images which are not Student IDs for KYC approval.
Education
IIIT Vadodara