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Work Experience
Associate-Analytics
HCL Technologies• June 2021 - Present
Identifying, analyzing, and interpreting trends or patterns in complex data sets. Providing data-driven insights and delivering recommendations. Using Power BI for Visualizing and presenting data in compelling charts and presentations that go to an executive audience. Report the results back to the relevant members of the business. Catering to ad-hoc reporting requests by the management as and when required.
Executive-Data
Cognizant Technology Solutions• December 2017 - October 2018
• Optimized Google Search and Display AdWords Campaigns in order to maximize account ROI. • Created Expanded Text Ads (ETA) for businesses with keyword relevance and proper business offering to maximize clicks/impressions. • Choosing appropriate keywords according to services/products for maximum visibility of the Ad. • Researched marketing insights, created new campaigns, and implemented the best optimization strategy. • Adhered to established policies, procedures, and compliance for satisfactory audit rating.
Education
University of Texas at Austin, Austin
Data Science, Post Graduate Program- Data Science and Business Analytics• September 2021 - September 2022